Top 5 Film & Television Apps in Brazil Q4 2023 Performance

In Q4 2023, the top 5 film and television apps in Brazil showcased varied performance trends in terms of weekly downloads, revenue, and active users. Here’s a detailed look at their metrics:

Globoplay: Novelas, séries e + had a dynamic quarter. Weekly revenue fluctuated, peaking at approximately $890K in early December before dropping to around $549K by the end of the month. Weekly downloads initially surged, reaching 351K in mid-October, but saw a decline towards the end of December, settling at 184K. Weekly active users also varied, with highs of over 5.5M in late November and a dip to around 4.5M by the end of December.

HBO Max: Stream TV & Movies experienced steady revenue growth, reaching about $460K in early November but dropping to $338K by the end of December. Weekly downloads were relatively stable, peaking at 214K in late November. Active users saw a consistent increase throughout the quarter, with numbers rising from around 2M in late September to approximately 2.3M by mid-December.

Disney+ showed robust performance in Q4 2023. Weekly revenue saw a significant rise, peaking at $359K in late November and maintaining strong figures around $270K by the end of December. Downloads were highest in early October at 267K, with a slight drop towards the end of the quarter. Weekly active users exhibited a notable increase, escalating from about 2.3M in late September to nearly 2.9M by the end of December.

Crunchyroll maintained consistent revenue throughout the quarter, with weekly figures hovering around $150K-$187K. Downloads remained stable, peaking at 118K in late October. Active users saw a gradual increase, reaching a high of approximately 1.4M by the end of December.

Star+ showed a mixed performance. Weekly revenue peaked at around $199K in early October but saw a decline to about $145K by the end of December. Downloads were highest in early October at 254K, with a decrease towards December. Active users fluctuated, with a peak of nearly 4M in early October and settling around 3.4M by the end of the quarter.

These insights are based on data from Sensor Tower. For a deeper dive into app performance trends, visit Sensor Tower’s platform.